Peer-to-Peer Fundraiser

Social Media Templates

(For The Giving Partner)

You can use these sample social media posts to get the word out to your social networks! You can copy and paste or get creative - just make sure to always include your fundraising page link in all of your posts. We also encourage you to tag/link to the social media account for the organization you are fundraising for when you insert their organization name.


[ORGANIZATION NAME] is participating in [CAMPAIGN NAME], a [HOUR/DAY/MONTH DURATION] giving campaign, on [DATE]! Join me in supporting [ORGANIZATION NAME] to [OBJECTIVE]. As a fundraising champion for [ORGANIZATION NAME], I have my own fundraising page, so check out this link to donate to my personal fundraiser during [CAMPAIGN NAME]: [FUNDRAISING PAGE LINK]

  • [CAMPAIGN NAME] is in less than X days away! My goal is to raise $X for [ORGANIZATION NAME], but I need YOUR help to get here. Make a long lasting contribution here: [FUNDRAISING PAGE LINK]
  • TODAY IS THE DAY! I need your help in supporting [ORGANIZATION NAME] so they can continue to help [THOSE SERVED BY ORGANIZATION]. I am fundraising for [ORGANIZATION NAME] because [IMPACT ORGANIZATION HAS HAD ON YOU]. Please consider making a contribution to my fundraising page here: [LINK TO FUNDRAISING PAGE]. Your gift will make a huge impact on [THOSE SERVED BY ORGANIZATION]!


  • [ORGANIZATION NAME] needs YOU! Join me in supporting their mission to [ORGANIZATION INITIATIVE, briefly]!: [FUNDRAISING PAGE LINK]
  • I am fundraising for [ORGANIZATION NAME] during [CAMPAIGN NAME] on [DATE]! Check out my page here [FUNDRAISING PAGE LINK] to donate and share!
  • Thank you to the donors and supporters that have helped me reach X% of my goal! Help me get to 100% [CAMPAIGN HASHTAG]: [FUNDRAISING PAGE LINK]


  • Use your own personal photos to show your support and tell your story, and make sure to use #hashtags in your post!
  • Insert the link to your fundraising page in your bio, that way your supporters will be able to navigate to your fundraising page right from Instagram!

Tips & Ideas for Fundraising

  • Social Media Challenge: Use social media as a way to interact with others close to the cause and to promote your fundraising efforts. Encourage your friends to share your fundraising page - maybe offer to make a $5 donation in the name of anyone who shares your page or their own story (A great way to encourage participation if you were already going to make some donations).
  • Hashtag Challenges: Hashtags are a great way to engage with your network! Use the any hashtags associated with the organization you’re fundraising for to promote their positive impact and to share reasons why being a fundraising champion is important to you.
  • Real-Time Thank Yous: During the campaign and the day after - thank donors on social media by shooting them an @mention on twitter!

Popular Hashtags

Expand the reach of your fundraising page by inserting key hashtags in the conversation! 

  • Campaign Hashtag: Your campaign hashtag posts will be searchable by anyone looking to be involved in the giving celebration
  • Organization Hashtag: Posts with the organization hashtag will be searchable by anyone already connected to or looking to be involved in the organization you are fundraising for
  • Cause Hashtag: Reach those already passionate about the cause the organization you are fundraising for supports 


The organization you are fundraising for might offer logos, branding or social share images for the campaign. Utilize those in your fundraising page as well as social media fundraising posts to stand out and increase brand awareness/consistency for the organization and campaign. 

You can also enhance your own personal photos using free online editing resources like Canva. Personalized graphics will highlight your story to make a greater impact when reaching out to friends and family through email and social media. And including the link to your fundraising page, the organization's name, and the campaign hashtag on your image will make the graphic an even more powerful tool for fundraising!